Haesung Cho

Haesung Cho is a graphic designer focusing on typography and branding. From digital assets to printed materials, she focuses on capturing the stories beyond the graphic through creative visual communication. Inspired by classical graphic art, her interest mainly lies in reviving cultural heritage and creating timeless visual language. She studied visual communication design at Hongik University in Seoul, South Korea and moved to Stuttgart, Germany to join an exhibition design studio for a 1 year internship. Her scope of work ranges from brand identity to experiential visual design, but her biscriptual typeface, Grandiflora highlights her specialty in typography.